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LB Augmented Reality (AR) Challenge

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About

The City of Long Beach is inviting members of the public to apply for the LB Augmented Reality (AR) Challenge, where they will imagine and create AR experiences on Facebook and Instagram that highlight Long Beach's historic past, diverse present, or limitless future.

We are calling on innovators, thinkers, entrepreneurs, start-ups and solution makers of all skill levels to rise to the Long Beach AR Challenge. Individuals and teams that are selected will create immersive AR experiences Downtown Long Beach, receive technical mentorship support, and unveil their solutions to the public at an interactive exhibition event in Fall 2021, with teams competing for cash prizes totalling $14,000. 

Webinars: View a recording of our two informational webinars: #1 - April 12, #2 - April 28

  Register for the Webinar  

Challenge Criteria / Rules

  • Challenge Statement: Applications must answer the following question in their submission. While we are interested in seeing all AR products, preference will be given to those solutions for our problem statements.
    • AR provides us with an opportunity to share our unique visions of Long Beach with each other. How might we use AR to activate Downtown Long Beach and connect users to our historic past, diverse present, or emergent future?
  • Demonstration Sites: Participants will be provided with one of the following types of outdoor physical demonstration sites to feature their final AR product: Building facade, building facade with a mural, building glass display, sidewalk, public plaza. The site map, including eligible potential locations, can be found here. (Please note you are not limited to only these locations.)
  • Technical Specifications: Solutions must use Facebook's Spark AR platform.
  • For More Information: Please contact Ryan Kurtzman, Smart Cities Program Manager.
  • Rules & Regulations: The full Challenge rules can be found here

To Apply

The Long Beach AR Challenge is open to individuals and firms of all skill levels! Anyone who has an innovative idea, product, or solution involving AR should apply. 

Applications will be evaluated on a rolling basis through May 15th.

  Submit Your Idea  

Examples

Challenge Details / FAQs

 
  • What is the time commitment?

    Selected teams must participate in all events below and project meetings to qualify for the prize. 
    • May - July: Project sprint, including a weekly check-in with your Challenge program manager and mentorship team.
    • Aug: Community exhibition event and prize ceremony in Downtown Long Beach.

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  • What makes for a strong application?

    The evaluation team will score your application based on the following criteria:
    • Innovation: Does your proposed idea meet the given challenge statement? Does it show potential to re-activate Downtown Long Beach and connect users to the local community?
    • Feasibility: Does your proposal exhibit the potential to be a viable prototype in the given time frame? Have you identified any gaps in resources? 
    • Qualifications: Do you or your team have well rounded skills to succeed? Do you have a savvy plan in place for implementation? 

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  • Why should I apply?

    Challenge participants will be provided with the following to help them through the AR development process: 
    • A physical outdoor public space in Downtown Long Beach to test and deploy your immersive AR soution
    • Technical mentorship and support, provided by the CSULB Institute for Innovation and Entrepreneurship, ARLB, and resources from Facebook Reality Labs
    • An opportunity to compete for a share of $14,000 in prize money in an interactive exhibition event in Fall 2021. 
    • An opportunity to showcase your final solution to the team from Facebook Reality Labs.

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  • Can I propose another AR technology/platform as long as Spark AR is used?

    Yes, however submissions must incorporate Spark AR as the primary experience application for users.

  • Are you looking for the AR experience to be just photo based or video?

    Yes, however submissions must incorporate Spark AR as the primary experience application for users.

  • Can I submit more than one proposal?

    Yes, but we ask that you serve as the Team lead for just one AR experience.

  • Will I be eligible for more than one prize?

    Yes, one Team or submission may win more than one prize. For example, an AR experience could win ‘Audience Favorite’ as well as ‘Best Use of a World Object.’

  • How will AR triggers be handled at the Exhibition event?

    The project team will deploy image recognition capabilities on site (i.e. QR codes) so members of the public will be able to engage with each AR exhibit at the designated location. Each applicant will determine a specific area for which they will display their experiences.

  • What are the prize categories?

    Judges Choice: Best Overall, Best Use of Face Filter, Best Use of World Effect, Best Use of Image Recognition, Honorable Mentions (Best Submission from a Long Beach-based Team, Best Connection to Long Beach’s Past, Present, or Future, Best Solution for Long Beach Businesses)

    Audience Favorite

  • Where are the eligible locations for my AR experience?

    The above map includes pre-approved locations. Please note that you are not limited to just these locations.

Partners

Thank you to our technology and local business partners for making the LB AR Challenge possible! To learn more about partnership opportunities, please contact Ryan Kurtzman, Smart Cities Program Manager. 



US Ignite





ARLB


Facebook


CSULB



Studio 111



Intertrend

Spark AR Developer Resources

Apply now!

The Long Beach AR Challenge is open to individuals and firms of all skill levels! Anyone who has an innovative idea, product, or solution involving AR should apply. 

To apply to the AR Challenge, submit this form

Deadline: Applications will be evaluated on a rolling basis through May 15th.