Long Beach
Police Department

Media Relations
400 W. Broadway
Long Beach, CA 90802
(562) 570-5273
5/19/2017
FOR IMMEDIATE RELEASEPress Release # 2017
Subject:
CLICK IT OR TICKET CAMPAIGN STARTS MAY 22
Long Beach Police Department Will Show Zero Tolerance
Contact:
Media Relations Detail
(562) 570-5273






As summer kicks off and families hit the road for vacations, the Long Beach Police Department and the California Office of Traffic Safety is reminding motorists to Click It or Ticket. Aimed at enforcing seatbelt use to help keep you and your family safe, the national seat belt campaign will take place May 22, 2017 through June 4, 2017, concurrent with one of the busiest travel and holiday weekends of the year.

Officers assigned to the Traffic Section will conduct four nighttime seatbelt enforcement operations during the two week Click It or Ticket mobilization to help lower California’s traffic deaths. In addition to these special patrols, officers on routine patrol will also look for unrestrained drivers and passengers to stop and cite.

“Our law enforcement personnel see firsthand the loss of life when people refuse to buckle up,” said Lieutenant Kris Klein, “It’s such a simple thing, and it should be an automatic next step after sitting down in a vehicle. As the Memorial Day weekend approaches and the summer vacation season ramps up, we want to keep our community members safe and make sure people are doing the one thing that can save them in a crash: buckling up. If the campaign wakes up the hundreds of thousands of Californians who still don’t heed the dangers of unrestrained driving and gets them to buckle up, we’ll consider it a success.”

According to the National Highway Traffic Safety Administration (NHTSA), nearly half of the 22,441 passenger vehicle occupants killed in crashes in 2015 were unrestrained. During nighttime hours, that number soared to 57 percent of those killed. That’s why one focus of the Click It or Ticket campaign is nighttime enforcement. Participating law enforcement agencies will take a no-excuses approach to seatbelt law enforcement, writing citations day and night. In Long Beach, the ticket cost for an adult seatbelt violation is $162, with penalties for not restraining a child at $465.

In 2015, 545 Californians where killed because they did not buckle their seatbelts, according to NHTSA. Nationally, almost twice as many males were killed in crashes as compared to females, with lower belt use rates, too. Of the males killed in crashes in 2015, more than half (52 percent) were unrestrained. For females killed in crashes, 42 percent were not buckled up.

Funding for these operations is provided by a grant from the California Office of Traffic Safety through the National Highway Traffic Safety Administration.

For more information on the Click It or Ticket mobilization, please visit www.nhtsa.gov/ciot.