Saturday, November 24, 2012
Between Black Friday and Cyber Monday is a day dedicated to
supporting small businesses nationwide. Last year, over one hundred million people came together to Shop Small in their communities on Small Business Saturday.
What is Small Business Saturday®?
Small Business Saturday is a day for everyone - from the business owners who create jobs to the customers who buy locally - to support small businesses that invigorate the economy and keep communities thriving.
It began in 2010 when American Express founded Small Business Saturday to help small businesses get more exposure during one of the biggest shopping weekends of the year. Last year, over 100 million people came out to shop at independently-owned small businesses on the day. Now, in its third year, Small Business Saturday will be even bigger. American Express is offering free and easy-to-use tools to help small businesses get the most out of the day and tools for consumers to show their support.
How to Rally Long Beach
From posting a logo on your blog and signage around town, to hosting and collaborating on events with your neighbors, below are some valuable tools you can use to help get everyone involved in Small Business Saturday®.
Businesses can download free marketing materials
Businesses could be eligible for free online advertising
Consumers and businesses can help spread the word and rally your town